iBiquity/HD Radio Media Advisory
Columbia, MD – September 19, 2005 – With more than 500 radios stations throughout the country now airing digital HD Radio broadcasts across the top 50 markets, interest in this next generation technology for AM and FM broadcasters has never been greater. The latest HD Radio products and services will be on display at the iBiquity Digital booth (#406) during the NAB Radio Show beginning Wednesday, Sept. 21 at the Philadelphia Convention Center. Additionally, iBiquity Digital executives will be featured in three separate conference sessions focused on the promotion and deployment of HD Radio technology.
An overview of the company’s activities at this year’s show is detailed below:
PHILADELPHIA CONVENTION CENTER, BOOTH #406
On display in the booth will be:
1. HD Radio receivers will be on display, including products from Boston Acoustics, Eclipse, JVC, Kenwood, Panasonic, Polk, Radiosophy, Sanyo and Yamaha.
2. DICE Electronics, LLC is unveiling the first HD Radio integration solution for OEM head units, which will allow consumers to listen to digital AM/FM HD Radio signals with many existing vehicle audio systems, without having to replace their factory-installed car radios.
3. Live multicast programming courtesy of Beasley Broadcasting’s WXTU-FM 92.5 will be airing in the booth. WXTU recently began multicasting a new sister country music station, XTU-Channel 2, featuring the next generation of country music artists.
4. A kiosk featuring a RealTraffic demonstration with SmartRoute systems from Westwood One will show how HD Radio technology can be used to provide local traffic updates.
5. Visitors to booth will be able to browse HDRadioPlaybook.com, a web site launched this summer to provide broadcast executives and station personnel with tools for promoting HD Radio and educating listeners on the system’s new services.
(1) HD Radio™ for PDs
September 22, 2005; 10:30AM - 11:45AM
Pennsylvania Convention Center 201A
HD Radio™ – what is it? How does it work? A session that explains, in English, what HD Radio is all about and how it affects programming. What is the potential from the PD’s point of view and the fears for AM?
Presenter: Robert Struble, President and CEO, iBiquity Digital
(2) Data Technologies and Applications for Digital Radio
September 23, 2005; 8:00AM - 10:00AM
Pennsylvania Convention Center 201B
One of the driving factors for digital radio is the ability to offer datacasting services. You will learn about progress being made in this area and how some pioneering broadcasters are planning to develop ancillary revenue producing opportunities based on data applications. You’ll see a presentation from National Public Radio with information about NPR’s aggressive projects regarding program associated data and HD Radio™.
Presenters: Joe D’Angelo, Vice President, Advanced Services, iBiquity Digital; Mike Starling, Vice President, Engineering, National Public Radio
(3) Selling Radio in a Digital Age
September 23, 2005; 10:30AM - 11:45AM
Pennsylvania Convention Center 204A
The promise of digital Radio goes beyond better sound quality. There are new and important revenue streams that can build your station’s revenues and profits, including multiple program channels, wireless data transmission and more! This panel brings together digital Radio’s pioneers to show you where the money is, and how you can get more than your share!
Moderator: George Hyde, Executive Vice President/Training and Meetings, RAB, New York, NY Panelists: Joe Bilotta, COO, Buckley Broadcasting, Greenwich, CT; Drew Horowitz, Sr. Vice President, Bonneville International Corp., Chicago, IL; Don Kelly, Director of Broadcast Marketing, iBiquity Digital
HD Radio At-A-Glance
HD Radio technology transmits digital audio and data alongside existing AM and FM analog signals, allowing listeners with HD Radio-compatible receivers to enjoy CD-quality sound, while virtually eliminating the static and hiss typically associated with analog radio. Beyond delivering superior sound, the technology provides a platform for advanced new services, including scrolling text on receiver display screens (e.g., artist names & song titles, weather forecasts, school closings); delivery of real-time traffic updates to vehicles; and multicasting -- a feature that allows FM stations to broadcast up to eight digital streams of programming over a single frequency and in addition to existing analog signals. HD Radio receivers are now available or expected later this year from: ADA, Alpine, Boston Acoustics, DaySequerra, JVC, Kenwood, Panasonic, Radiosophy, Rotel, Sanyo, and Yamaha, with many more under development.
About iBiquity Digital Corporation
iBiquity Digital is the sole developer and licenser of HD Radio technology in the U.S. iBiquity Digital's investors include 15 of the nation's top radio broadcasters, including ABC, Clear Channel and Viacom; leading financial institutions, such as Grotech Capital Group, J.P. Morgan Partners, New Venture Partners, Pequot Capital and J&W Seligman; and strategic partners Ford Motor Company, Harris, Texas Instruments and Visteon. Named one of Deloitte’s Fast 500 Companies, iBiquity Digital is a privately held company with operations in Columbia, MD, Detroit, MI, Belmont, CA and Warren, NJ. For more information please visit: www.ibiquity.com.
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